Mass Communication at a Glance
DEGREES OFFERED
Mass Communication – Multimedia Journalism Concentration, B.A.
Mass Communication – Public Relations Concentration, B.A.
Mass Communication Minor
English Program
Theatre Arts Program
COLLEGE
DEPARTMENT
Dillard Mass Communication Program
At Dillard, we understand that effective communication is at the heart of every successful endeavor. In our ever-evolving world, the ability to convey information and ideas through various media channels is vital. Our Mass Communication Program is designed to equip you with the skills, knowledge, and practical experience needed to thrive in the dynamic field of mass communication.
As a student in our program, you’ll have the opportunity to explore a wide range of media disciplines, including journalism, broadcasting, public relations, advertising, and digital media. Through a comprehensive curriculum, you’ll develop a strong foundation in media theory, critical thinking, ethical practices, and hands-on technical skills. Our experienced faculty, who bring a wealth of industry expertise, will guide and mentor you throughout your educational journey.
Learn more about earning a Bachelor of Arts Degree in Mass Communications or a Mass Communication Minor from Dillard University. Visit the Dillard University School of Humanities.
Start your academic journey at Dillard University, Louisiana’s oldest HBCU.
Program Contact
School of Humanities
2601 Gentilly Boulevard
New Orleans, Louisiana 70122
Ph. (504) 283 – 8822
masscomm@dillard.edu
Office Hours:
M-F 8 a.m. – 5 p.m.
Mass Communication Degrees and Programs
Whether you dream of becoming a journalist, a media producer, a public relations specialist, or a digital media strategist, the Dillard University Mass Communication Program will empower you to reach your goals.
Bachelor of Arts in Mass Communication - Multimedia Journalism Concentration
Embark on your journey in mass communication with Dillard University's Multimedia Journalism concentration, designed to equip students with the skills needed for careers in media and graduate studies. Our program emphasizes written and oral communication, research, and ethical decision-making, preparing students for roles in journalism, public relations, and beyond. Engage in hands-on experiences through the Courtbouillon newspaper, Bleu News TV, and WDUB Radio, gaining real-world expertise in news production and storytelling. With a focus on global perspectives and community engagement, our graduates are ready to make a difference in the ever-evolving field of mass communication.
Student Learning Outcomes:
- Demonstrate competence in written and oral communication.
- Demonstrate competence in undergraduate research.
- Demonstrate competence in ethical and analytical decision-making in ways that contribute to community improvement and the student’s own leadership development.
- Understand and apply news values in the construction of news and/or public relations deliverables.
- Use technology effectively in the delivery of news and public relations efforts.
- Demonstrate proficiency in mass communication skills through the development of an electronic portfolio.
- Understand how to function effectively in a global society.
- Be prepared for employment or graduate or professional studies.
Requirements:
Complete 122 credit hours of coursework, including:
- General Education Core: 41 credit hours
- Major Requirements: 42 credit hours
- Additional Coursework: 39 credit hours
Engage in service learning and community service projects to enhance your learning experience and contribute to your community.
Bachelor of Arts in Mass Communication - Public Relations Concentration
Begin your journey in mass communication with Dillard University's Public Relations concentration, designed to prepare students for careers in strategic communication, media relations, and corporate communication. Our program emphasizes written and oral communication skills, research, and ethical decision-making, equipping students to navigate the dynamic field of public relations. Engage in hands-on experiences through real-world projects and internships, gaining practical expertise in crafting messages, managing campaigns, and building relationships with diverse stakeholders. With a focus on global perspectives and community engagement, our graduates are ready to make an impact in shaping public opinion and managing organizational reputation.
Student Learning Outcomes:
- Demonstrate competence in written and oral communication.
- Demonstrate competence in undergraduate research.
- Demonstrate competence in ethical and analytical decision-making in ways that contribute to community improvement and the student’s own leadership development.
- Understand and apply news values in the construction of news and/or public relations deliverables.
- Use technology effectively in the delivery of news and public relations efforts.
- Demonstrate proficiency in mass communication skills through the development of an electronic portfolio.
- Understand how to function effectively in a global society.
- Be prepared for employment or graduate or professional studies.
Requirements:
Complete 122 credit hours of coursework, including:
- General Education Core: 41 credit hours
- Major Requirements: 42 credit hours
- Additional Coursework: 39 credit hours
Engage in service learning and community service projects to enhance your learning experience and contribute to your community.
Earn your Mass Communication minor at Dillard University by completing 18 credit hours of diverse coursework, delving into the intricacies of language, literature, and critical analysis.
Experiential Learning at Dillard University
The Dillard University Mass Communication Program focuses on experiential learning. You won’t just be sitting in classrooms; you’ll actively engage with real-world media projects, internships, and collaborative initiatives.
Whether you’re reporting breaking news, producing captivating documentaries, creating compelling advertising campaigns, or managing social media accounts, you’ll gain practical experience that prepares you for the challenges of the industry.
Join Dillard University in New Orleans, Louisiana and become part of our community of leaders, thinkers, and artists.
Learn more about the admissions process and get started today.